Wednesday, November 9, 2016

9 november

It was a pledge drive again. For some reason, she couldn’t get enough of the messaging. Even as it cut into the regular programming and prompted shows to air episodes compiled of clips layered in with generous slices of do-your-share, designed to get across either a carrot or a stick nudge, and sometimes both at once. With all these bits wedged together, some dressing, and a healthy appetite for guilt and a belief in common giving to the common cause, it was a pretty customized recipe that went down easy in this very specific market. GOT IT, she could have said. She did, and they had it, too -- her donation -- and at the monthly sustaining member, no less, thank you all very much.

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